We will work with you to develop a bespoke social media strategy tailored to your business goals. We can set up and optimise your social profiles; define your brand’s tone of voice; carry out competitor analysis; create customer profiles and content segments; identify influencers and content relevant to your business; and work with you to set achievable goals.
We can incorporate time-limited campaigns into your strategy with clear, short-term objectives. For example, to promote a new product or event or a competition or giveaway.
Once your social media objectives and strategy are in place, we can manage the day to day activity on your channels: Daily posting in accordance with best practise on frequency for each platform Create and curate valuable content to share across your channels Engage with the audience online, including providing customer service as appropriate Measure performance analytics and help to make the most of social media advertising.
You might already be set up on social media and happy to run your own channels but you know that you are not getting the best out of it for your business and would like some guidance on how to turn things around or manage your platforms more efficiently.
We can provide 1:1 or small group training sessions tailored to your objectives and can cover topics such as: Branding, Tone of Voice, Content, Customer Profiling, Hashtags, Influencers, Running a competition, Useful tools and scheduling, Advertising, Analytics.
It is important to understand that your social media goals should always be aligned with your overall business marketing strategy. Our network can assist with website design, art direction, photography and filming, email marketing, artworking, print and promotional material. Have a chat with us if you would like to find out more.